Ireland’s first Urban Beach in Dublin’s Docklands

Thursday, July 24, 2008

Over 45,000 people visited Ireland's very first ‘urban beach' during its two week run in Dublin's Docklands. The beach, located at George's Dock in the heart of the IFSC, attracted thousands of visitors who enjoyed some sizzling summer activities and seaside-inspired games. An initiative of the Docklands Authority and sponsored by MINI the beach was in place for just over two weeks.

Highlights of the Urban Beach included a special mass yoga event and themed nights including Brazilian, samba and salsa. The popular Dutch Flowerman, most recently seen at the Docklands Maritime Festival, as also on hand offering a varied selection of orchids, lilies, sunflowers, bedding plants and more. As well as beach cabanas, lounge chairs, beach umbrellas, there was also a dedicated ‘children at work' play area for little ones.

Visitors to the beach enjoyed the paddle boat rides in George's Dock and the most popular events during the two week period were the beach volley ball games and the Brazilian themed night. As well as local residents and those working in the IFSC, the beach attracted a large number of visitors living in and around the city and overseas visitors from France and Spain.

Loretta Lambkin, Director of Marketing, Docklands Authority, said "The Urban Beach at Docklands has been a huge success, with an average of 3,000 visitors each day. We are delighted with the response and enthusiasm from the people of Dublin."


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